品牌故事



 


Rudy Project(璐迪體育),世界頂級運動裝備制造商,

Elevate YourPerformance

全球運動近視鏡領導品牌,

Rudy Barbazza于1985年在意大利奢侈品發源地Treviso創辦

以其創新的技術和精湛的意大利工藝聞名于世,

產品包括專業運動鏡、運動近視鏡、時尚太陽鏡及頭盔四大體系

其門店遍及全球65個國家和地區2016年正式進入中國,并迅速獲得國內市場的追捧。 

 

Rudy Project產品涉足自行車、鐵人三項、滑雪、高爾夫等全運動項目,

成立以來贊助多個世界頂級賽事與多個頂級車隊合作,

 如:IRONMAN全球賽事巴林美利達車隊、Trek-Segafredo崔克車隊、Lotto-Soudal比利時樂透車隊等。

迄今已有超過10000名佩戴Rudy Project裝備的選手問鼎了冠軍。

其中有廣為人知的鐵人三項冠軍Andy Potts、高爾夫運動員Jaco van Zyl、摩托車明星騎手Cyril Despres, Bradley Smith, Alexis Espargaro等。








Rudy冠軍之選











RUDY PROJECT: ELEVATE YOUR PERFORMANCE
Founded in Treviso in 1985 by the creative genius of Rudy Barbazza with the aim of improving the performances of athletes the world over, Rudy Project has been the leader in Europe in the sports and eyewear sector for 30 years. This success is the result of constant investment in the development of new materials and technologies for lenses and frames, a special vocation to qualitative excellence and a well-conceived and targeted marketing and communication strategy.
The love for progress, passion for style and attention to quality have given life to an exclusive collection of technologically-advanced sports eyewear. “Technically Cool” is the company payoff, two words which best express the essential characteristics of each Rudy Project product.All Rudy Project eyewear is 100% made in Italy and stands out thanks to the technological materials used for the frames and lenses, the aesthetic design, the attention to detail and quality of the products, and the precision packaging.
Now present in more than 60 countries, Rudy Project has over 3,000 sales outlets in Italy alone, mostly at opticians', and numerous single-brand sales outlets, throughout the world, especially in the Far East. Exports count for about 85% of sales and include traditionally difficult countries like the United States, which today is Rudy Project's main market. Rudy Project has partnerships with athletes from all sports. It listens to their needs, takes in their requirements and then researches and uses the latest-generation materials to produce totally innovative technical solutions. An intense sponsorship activity, involving some 10 thousand athletes from all sports across the globe, is the basis of the marketing and communication strategy that has put Rudy Project on the front covers of the top magazines.
Technical sunglasses, bicycle helmets, wraparound glasses, but also sport accessories for brand extension - watches, clothing and bags, the range now comprises more than 5,000 articles. The standout coll







廈門陸迪體育用品有限公司

地址:福建省廈門市湖里區安嶺路988號新希望大廈B601

電話:0592-5050822

郵箱:[email protected]

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